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October 26, 2008


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Jay Rogers

Not surprising for an enterprising business like M&M. Glad to see they tapped Strawberry Frog. It will be a challenge to tap a cultural movement around the brand in the US, but I believe that it can AND SHOULD be done. Good luck, and we will be watching!


Very interesting interview. As someone from India originally, I'm happy to note that Indian products are set to take center-stage in the US soon. That is an important indication of the country's progress, especially since it is in a market like automotives, which is not as easy to break into as other consumer goods. I look forward to tracking the launch. Congrats, StrawberryFrog!

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