Wouldn't be amazing if IKEA started selling cars the way they sell furniture. They don't sell cars today, but imagine if they did. 
Or any retailer for that matter. Now this would be quite an innovation. I suspect we will see this in the future.
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March 07, 2008
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That's a great disruptive vision.
Posted by: the hidden persuader | March 24, 2008 at 11:13 AM